Info Meeting

May 22, 2009

Ten Tips To Get Started Writing Your Book

Filed under: Publishing Tips — admin @ 9:24 am

You are far more likely to successfully write and publish your book if you follow these tips before you write a single chapter.

1. Write your book’s working title. It helps you focus and answer the readers’ questions about the topic. Most non- fiction has subtitles as well. It’s better to be clear than clever, but clever and clear are fine. _Passion At Any Age: Twelve Ways to Unleash It_, _Self-Promotion for the Creative Person_, _Quadruple your book’s Online Sales in Less Than One Month_.

2. Write your book’s thesis. A thesis is a sentence or so stating the audience’s main problem and how your book will solve it. Knowing the thesis before you write the book keeps you on track. All chapters should support it. The thesis could be “Each of you has passion and you can unleash it through these twelve steps.”

3. Test your book’s significance. While most writers fear their book won’t sell, it takes only two significances to write a book, and three for a great seller. Ask yourself, Is it relevant? Then write it! Does it present useful information? Does it have the potential to positively affect people’s lives? Is it lively, humorous? Does it help answer important questions? Does it create a deeper understanding of human nature?

4. Pinpoint your target audience, all-important to your book’s success. No, not everyone will want to read your book. How old are your prospective readers? Male? Female? Are they interested in personal growth, science fiction, mystery, how-to books? What challenges do they face? Are they business people? What magazines and Web sites do they like? Are they Internet savvy? What causes do they support?

Once you know them, write a letter and tell them why you are writing your book and what benefits it will bring them. Dear over-50 reader, “I’m writing Passion At Any Age to help you live life full throttle–with more abundance, joy, and meaning.”

5. Write your reasons for writing this book. Your reader, the media, the television and radio talk show hosts all want to know why you wrote this book. Be prepared up front, so you will shine when opportunities come your way. For instance, “I wrote this book because so many of my clients and students asked me to. They didn’t want theory; they wanted practical how to’s to help them live life well. This audience, primarily over 50, wants and needs practical and spiritual tools to let their passion out.

6. Write down your publishing goals for this book. Do you want to give it away to members of your family or a particular group? Do you want to sell it? How many copies do you want to sell your first year? How much money do you want to make each month? What publishing format will you choose–self- publishing, traditional publishing, Print Quality Needed or Print on Demand, or eBook?

7. Organize the parts of your book. In one file, keep your introduction; in another, your index or resource section. Include your bibliography and keep a file of all people you will quote in your book who may give you a testimonial later. Keep each chapter in its own file labeled correctly so you can find it within minutes. Twenty percent of your papers are important. Be sure to file them vertically and in order to save you time and frustration as your book projects grows. Keep computer files also.

8. Write down your chapter’s format. Readers expect a clear map to guide them. They like consistency. In non-fiction, each chapter should be approximately the same length and have the same sections. To make your chapters sparkle, use stories, anecdotes, headings, photos, maps, graphs, exercises, tips. Readers like easy-to-read side bars in boxes.

9. Write the back cover material before you write your book. This “outline” helps give your book direction and helps you focus only on what’s important to your thesis or theme. Your back cover has around 8 seconds to impress your prospective buyer.

Include what sells: reader and famous people’s testimonials, a benefit-driven headline to hook the reader to open the book and read the table of contents, and bulleted benefits. Your bio and picture can go on the inside of the back cover to leave more room for your sales message on the back cover.

Use your back cover as a sales letter that can go on your web site or emails you send out to your prospective buyers.

10. Mock up a front cover in your book’s early stages. Keep it by your workstation to inspire you. To sell your books, your cover and title have around four seconds to hook your buyer. Covers are more important than what is inside. Browse the bookstore and copy a few ideas to get you started. Do you have color preferences? Is you title powerful and short enough to be read across the room?

Writing a book is so much easier when you approach it in small bites. As soon as you get these ten parts written you will be able to start asking more specific questions that become your chapter headings.

About The Author

Judy Cullins: author, publisher, book coach – helps professionals manifest their book and web dreams

eBook: “Ten Non-techie Ways to Market Your Book Online”; www.bookcoaching.com/products.shtml.

Send an email to Subscribe@bookcoaching.com – FREE The Book Coach Says… includes 2 free eReports

judy@bookcoaching.com; Ph:619/466/0622

9 Top Ways To Get Ideas For Your Next High Quality Article

Filed under: Publishing Tips — admin @ 1:41 am

Thanks to recent information that leaked by Google within their US Patent Application 20050071741, we now know that quality content and incoming links are essential to the survival of your website within the search engines.

Bottom line, you need to start to develop quality content. But, not to only display it on your website, rather than have other webmasters display it on their websites with your URL included in a resource box attached to the article. That will bring you the incoming links for free.

You can always display other people’s articles (content) on your website. That will add to the quality content on your site. But, that will not bring you the incoming links needed for high search engine positioning – and free traffic.

Therefore, you need to start creating and submitting quality articles that will be widely accepted by other webmasters around the globe.

In fact, Google is practically telling you to do so! That means there’s no way out if you want to stay atop of the Internet marketing game.

Search Engines are constantly on the “look out” for freshly written content that has been submitted online.

So, how do you come up with ideas for your next highly read article that will get the attention of many, many webmasters who will want to publish it in their ezines, newsletters, blogs, websites, and so on?

Here are 9 ways to get ideas for your next high quality article.

1. Follow the trend. Subscribe to other newsletters that are related to your niche and see what they’re writing about at this very moment. If several newsletters are writing on a same topic, it means that it’s a topic in demand at this time. Your best bet would be to do your research on that same topic, and write an article about it.

2. Participate in online forums related to your niche. Take a look at what people are talking about. Look at the questions they are asking. Then look at the number of participants on a specific question or topic. The topics that are bringing the greatest number of visitors would make for an excellent article.

3. Visit blogs related to your niche. Read what the blog owners are posting. Are there several posts form several blog owners on a similar or even the same topic? Then look at what kind of comments the readers are leaving. Are there any questions? Blogs are the hot Internet marketing medium right now and you can literally find them everywhere on any topic. This is an excellent source for your next article idea.

4. Every now and then a webmaster would send an e-mail to his or her list (which I subscribe to), and announce that quite a few of his or her subscribers e-mailed them with the same or similar question. The webmaster will then answer that question to the entire list in case more subscribers were wondering about the same thing. There’s your idea of what people are looking for at that very moment.

5. Keep your eyes and ears open at all times. Take a look at what information is being broadcasted on TV, radio, newspapers, and online. That information is usually a hot topic at that time.

6. Go to amazon.com or any other bookstore, whether online or offline and check what are the top sellers. Also, look at the magazines related to your niche. See what’s being published. This can be a good way to come up with an article that catches the attention of what people are reading.

7. Be seasonal and be responsive to the most current hot events. Write about what is going on that time of the year. Holidays, festivals, sports, graduations, etc. Also, write about the most current hot event happening right now. All this makes for an article that people will want to read during that season and while the current hot event is taking place.

8. The absolute best idea. Survey your current customers, subscribers or even your website visitors. Ask them what kind of article they would like to see in your next newsletter or published on your website. Also keep track of what your customers and prospects are asking you. They’re literally giving you the ideas for a good article.

9. Start a swipe file on what others are writing about. (Swipe file is a collection of other people’s work). Collect other people’s articles that catch your attention and refer to them when you’re out of ideas. If the article is of interest to you it will probably be of interest to others. Never plagiarize the work of others though, but you can certainly get good ideas this way. The biggest benefit of a swipe file is having it handy to refer back to over and over whenever you are ready to write your article and you’re not sure what you want to write about.

The internet marketer who can write high quality and interesting articles has a huge leg up on their competition. If you can master this strategy there is no limit to how much money you can make online.

Steve Dimeck. Author and Publisher. For more quality articles
such as the one you’ve just read, visit http://www.ogdteam.com
Internet Marketing information and resources.

May 8, 2009

You Can Easily Create Your Own Ebook And Make A Fortune

Filed under: Publishing Tips — admin @ 12:38 am

Selling information is one of the most popular and successful business types on the Internet. It is a very low-cost, high-profit business.

The vast majority of people use the Internet to seek information that will help solve their problems. This creates a unique opportunity for you to make money by creating and selling your own ebooks.

Ebooks are so easy to market because there is no inventory to keep, no packaging and delivery. They are obtainable in the form of downloadable files. So buyers can have instant access to your ebook after payment is made. You only have to keep one copy of the ebook in your website. Your buyers will continually download as many times as required from this copy.

You don’t have to be a literary genius to create a hot money making ebook. Everyone already has valuable knowledge which others would love to learn about and they would pay to learn about it.

What are your hobbies? What things are you knowledgeable about which others would like to learn about? What experiences have you been through which other people would find fascinating?

All you have to do is write about it, put it into an ebook format, and sell it. Ebooks are fairly easy to produce, and their production cost is inexpensive. You don’t need a printing press. You simply write it, and convert it into an ebook format using an ebook program.

Here are the basic steps that you need to sell your ebook: Register a domain name. Next, you need to have a website. It can be just a one-page sales-letter type of website. You’ll need a reliable hosting service.

If you plan to make money online, you really should set up a means of accepting payment online. The easiest way is to use the services of a third-party payment processing system. A great company to begin with is ClickBank. I have been using ClickBank for my ebooks and I have been very happy with their services.

If you are planning to sell a lot of your ebooks and want to have hundreds or even thousands of others promoting your ebook all over the world, then you need to start an affiliate program. ClickBank can handle your affiliate program for you.

You need to get traffic to your website. Now you have a hot ebook which everyone wants to buy. But if no one knows about it, you’re not going to make money with it. Once you set up your ebook on your website, you need to advertise. Get your site listed in search engines. Place your ads in ezines that target the audience you’re trying to reach. Write short articles to promote your ebook. You can also exchange links with other webmasters.

If you have been longing to make money with your own ebook, now you can. Creating and selling ebooks is a very lucrative business and you can start without spending a lot of money.

May 6, 2009

Article Authoring Online and Setting The Pace

Filed under: Publishing Tips — admin @ 1:44 pm

Are you are writer and have trouble thinking about what to write about and when you finally come up with a great idea you find you do not have so much time to write it all down? Do you find yourself sometimes not finishing your work and rather end up finishing it all later on? Do you wish you could sit down and pound out 4-6 articles in one sitting rather than barely completing one?

Well perhaps you can and perhaps you need to get out of the box for a second and consider an analogy of pacing your writing and setting an article cadence? Recently, this was brought to my attention by a gentleman who has taken up triathlons and bike racing and getting pretty serious about it too.

He had likened article-writing cadence to the bike peddling cadence and well, setting the pace. In discussing this I had considered my bike touring days and many 10K and marathon footraces.

You know I was able to use exactly the principles he discussed to ride my bicycle from OR to Mexico to raise money for a local charity. The ride was to take 10-days, but instead I set a faster pace and concentrated on cadence and rode ahead and completed it 3.5 days early and crossed into TJ, Mexico in 6.5 days.

You have to commit to a pace and ride it out, concentrate too it is amazing what you can do and how long you can do it; when you are in the zone. So with regards to article writing you need to pace yourself and allow your creative juices to flow and concentrate on article writing cadence. How do I know this will work?

Well this is article number 7150 and I am on cadence and pace to write 1000 articles this month. Call me the accidental article amateur author if you want, but this method works for me and it can work for you too and beside I am only the underdog amateur, think what you can do with real writing talent? Consider all this in 2006.

Lance Winslow

Lance Winslow - EzineArticles Expert Author

November 28, 2008

Useful Information about Online Video Marketing – Part One

Filed under: Marketing Portal, Publishing Tips, Video Hub — admin @ 7:24 am

The excellent old Chinese anecdote has a strong suggestion; the saying described the fact that each & every person accepts an event to a large extent more when it is viewed. Using video production or videography it is feasible to record a succession of events.

These days in various different organisations presentations, video footage is generally employed. By implementing video production it’s achievable to present the crucial information to a lot of different likely customers to help tempt them. Online Video production is nowadays employed for numerous jobs; however, a number of promotional videos & brand associated presentations are usually manufactured in order to achieve specific business targets.

Audio video productions are at present in vogue and as a result are used in more or less any variety of corporate activity. Digital Media agencies at the outset primarily work with a certain brand of client or a firm that seeks to create an online video commercial, a presentation or a series of video clips. The full occupation of video production is commonly carried out by freelancers; although there are one or two good specialist video production companies around at the moment. Utilise the full potential of Internet to your business with web video marketing solutions from Vidify.

Participation of music composers, cameraman & script writers can also be typical when creating online video productions. What’s more, marketing companies & public relations agencies have very recently become involved with many aspects of online video publishing.

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